Consumers increasingly enjoy juice products labeled “raw” believing that the juice will provide nutrients and vitamins that are present in the fruit and vegetables’ natural state.
Consumers even pay extra for “raw” juice compared to traditional processed juice because they believe that the “raw” juice product would provide better health benefits. Unfortunately, juice companies label their juices “raw” when in fact, the juice products have undergone high-pressure processing, and as a result, are deprived of nutrients that would otherwise be present in their natural state.
Suju Life LLC was recently sued by a consumer for allegedly labeling its juice products “raw” when the company used high-pressure processing to make its juice.
If you or someone you know purchased a juice product labeled “raw”, please contact us to discuss your legal options.